Virgin Games Wins Affiliate Program of the Year at EGR Awards

LONDON, UNITED KINGDOM–(Marketwire – Nov. 25, 2010) – Virgin Games, a leading online gaming company, is delighted to announce that last night it won Affiliate Program of the Year at the 6th annual eGaming Review (EGR) Awards. The company beat some stiff competition from a host of other providers, including Betfair, Party Gaming and 888.

Pierrick Leveque, Head of Acquisition, Virgin Games, commented: “The team at Virgin Games is very proud to have won this prestigious award for the second year running. Competition was equally tough this year, and getting the top mark once more from such a panel of industry experts is a welcome and heartwarming sign that we haven’t let our guard down.

“Our team has worked really hard over the last few years to create and service an award winning in-house affiliate system that we can be proud of. But the real key to our success is the relationships we have built with our loyal affiliates. We work very closely with the best in class and have formed trusting relationships which have been hugely beneficial to our business model. This award is our affiliates’ as much as it is ours.”

Virgin Games, who made the shortlist in 2008 and won the award in 2009, has one of the leading affiliate programmes in the industry. The Company runs a bespoke, in house affiliate system with some of the best reporting in the business, very fast commission payments and 50% commission rates for the first two months following sign up. Besides being very selective over the affiliates it works with, the key to its success lies in statistics accuracy, system stability and quality of service.

This latest win adds to a string of awards Virgin Games has acquired for its affiliate program, including: Winner “Affiliate Program of the Year” EGR Awards 2009, Winner “Best Bingo Affiliate Manager” CAP Awards 2009 and Winner “Best Casino and Gaming Affiliate Program” A4U Awards 2008.

Founded in 2004, Virgin Games has over 1,000,000 players and over 200 games on its site. Through the introduction of a custom built Virgin Games platform in 2008, Virgin Games seeks to provide its players with the widest possible choice of casino games. A growing selection of games can be found at Virgin Games from a number of producers including Microgaming, WagerWorks, Cryptologic, Freemantle and Ash Gaming.

About Virgin Games:

Virgin Games (www.virgingames.com) launched in June 2004 and has quickly established itself as one of the leading gaming websites in the UK. Virgin Games comprises three distinct offerings:

– Virgin Casino, offers content from a range of games suppliers including WagerWorks, Microgaming, Cryptologic, Freemantle and Ash Gaming, bringing consumers classic casino games like Blackjack and Roulette, as well as great feature slots like Monopoly, Rubik’s, X-Factor and the highly popular MegaJackpots progressive games.

– Virgin Poker, part of the Boss Media network, offers a huge array of games and content for beginners through to experienced pros – as well as the most generous loyalty scheme in the industry

– Virgin Bingo, part of the Virtue Fusion network, offers cash prizes worth thousands of pounds in the progressive jackpots, as well as Virgin prize bingo and a range of unique Virgin Games bingo games.