SOURCE: Heineken USA Featured Artists Include Fischerspooner, The Rapture, Gigamesh, Hey Champ, Shiny Toy Guns HybriDigital and The Scumfrog WHITE PLAINS, NY–(Marketwire – July 22, 2010) –  Amstel Light, a leading imported light beer from Amsterdam, announced today the enhanced format and schedule for Amsterdam Live — one of the summer’s hottest music and entertainment concepts.  Amsterdam Live will feature high-energy DJs and unique light shows as well as performances from some of today’s hottest bands. The lineup includes Fischerspooner, The Rapture, Shiny Toy Guns HybriDigital and many more. Inspired by Melkweg, a renowned nightclub in Amsterdam, each Amsterdam Live event will immerse fans (21 years old and over) into Amstel’s Amsterdam through an eclectic mix of live musical performances, art and dance.  “Amsterdam Live will give adult consumers a taste of the spirit and energy of Amsterdam through the lens of Amstel Light,” said Amanda Hawk, Brand Director, Amstel Light. “We’re excited to host this unique mix of music, dance and high energy immersion into the culture of Amsterdam .” Amsterdam Live kicks off in Minneapolis and will roll into Chicago, Boston and then New York for a final tour showcase. The Amstel Light “Beer Bike” will continue to make stops at each city on the tour to provide adult consumers with a taste of Amsterdam’s unique street performance culture prior to each Amsterdam Live event. The complete tour schedule and artist lineup is as follows: July 23: Minneapolis, MN — Cabooze — Shiny Toy Guns HybriDigital, Hey Champ, The Scumfrog, Gigamesh July 30: Chicago, IL — Metro — Shiny Toy Guns HybriDigital, The Scumfrog Aug 4: Boston, MA — Royale — The Rapture, The Scumfrog Aug 12: NYC — Highline Ballroom — Fischerspooner To showcase each ” Dam Good” moment along the way, adult consumers attending the events may load their photographs from the event to the Amstel Light Facebook fan page. For more details about Amsterdam Live, including updated tour lineups and venue information, visit www.amstellight.com

SOURCE: NileGuide SAN FRANCISCO, CA–(Marketwire – July 22, 2010) –  NileGuide, the one-stop travel planning website, launched international events listings on Thursday, with coverage across the world’s top destinations. With helpful filtering tools enabling users to find event recommendations based on preference (like outdoors, kid-friendly, or sports), date range, and other criteria, the new NileGuide Events tab allows travelers to plan trips around worldly happenings like the Henley Royal Regatta and the DC Cherry Blossom Festival , and help last minute planners find out exactly what’s going on when they get there. Partnering with industry leaders Frommer’s® Unlimited, the B2B business of Frommer’s and a branded imprint of Wiley, and Ticketmaster, NileGuide Events features an international listing of concerts, festivals, art exhibitions, sporting events, farmer’s markets, cultural activities and more

SOURCE: Heineken USA Featured Artists Include Bart B More, Bingo Players, Fischerspooner, The Rapture and Shiny Toy Guns Hybridigital WHITE PLAINS, NY–(Marketwire – July 22, 2010) –  Amstel Light, a leading imported light beer from Amsterdam, announced today the enhanced format and schedule for Amsterdam Live — one of the summer’s hottest music and entertainment concepts.  Amsterdam Live will feature high-energy DJs and unique light shows as well as performances from some of today’s hottest bands. The lineup includes Fischerspooner, The Rapture, Shiny Toy Guns Hybridigital and many more. Inspired by Melkweg, a renowned nightclub in Amsterdam, each Amsterdam Live event will immerse fans (21 years old and over) into Amstel’s Amsterdam through an eclectic mix of live musical performances, art and dance.  “Amsterdam Live will give adult consumers a taste of the spirit and energy of Amsterdam through the lens of Amstel Light,” said Amanda Hawk, Brand Director, Amstel Light. “We’re excited to host this unique mix of music, dance and high energy immersion into the culture of Amsterdam .” Amsterdam Live kicks off in Minneapolis and will roll into Chicago, Boston and then New York for a final tour showcase. The Amstel Light “Beer Bike” will continue to make stops at each city on the tour to provide adult consumers with a taste of Amsterdam’s unique street performance culture prior to each Amsterdam Live event. The complete tour schedule and artist lineup is as follows: July 23: Minneapolis, MN — Cabooze — Bingo Players, Neon Trees, The Rapture July 30: Chicago, IL — Metro — Bart B More, Neon Trees, Shiny Toy Guns Hybridigital Aug 4: Boston, MA — Royale — Bart B More, Neon Trees, The Rapture Aug 12: NYC — Highline Ballroom — Bart B More, Fischerspooner and Shiny Toy Guns Hybridigital To showcase each ” Dam Good” moment along the way, adult consumers attending the events may load their photographs from the event to the Amstel Light Facebook fan page. For more details about Amsterdam Live, including updated tour lineups and venue information, visit www.amstellight.com