RICHMOND, BRITISH COLUMBIA–(Marketwire – Sept. 24, 2010) – It has been one year since the launch of LOTTO MAX, Canada’s newest national lotto game. During the past year, LOTTO MAX has truly delivered on its promise of bigger jackpots and more Canadian millionaires.

Eighteen tickets have won or shared LOTTO MAX jackpots ranging from $10 Million to $50 Million. And an astounding 202 Canadians have won or shared MAXMILLIONS – the $1 Million prizes that become available when LOTTO MAX reaches $50 million.

Here in B.C., we’ve awarded more than $44 Million to LOTTO MAX jackpot winners and more than $13 Million in MAXMILLIONS, not to mention the thousands of winners of subsidiary prizes, ranging from free tickets to more than $1 Million dollars for some second-prize winners!

In June, Canadians experienced the longest bout of “Lotto Fever” in Canadian history – as LOTTO MAX held at its $50 Million cap for the entire month, while 116 tickets won or shared MAXMILLIONS prizes. Then, in August, the game repeated the experience – with another five weeks of a $50 million Jackpot and 74 MAXMILLIONS winning tickets.

Clearly Canadians are loving LOTTO MAX, and we look forward to many more winning tickets as LOTTO MAX enters its second year.

Tonight’s LOTTO MAX jackpot is worth an estimated $10 Million.

LOTTO MAX can be played at all BCLC retail locations and online at PlayNow.com. Tickets are sold until 6:00 p.m. (PDT) on draw day (Friday). Winning numbers can be found online at bclc.com following each draw.