The Savoy Reopens and a New Era of Luxury Begins


TORONTO, ONTARIO–(Marketwire – Oct. 6, 2010) – The Savoy, A Fairmont Managed Hotel, will reopen its doors on Sunday, October 10, 2010. One of this year’s most eagerly anticipated openings, The Savoy has been undergoing one of the most ambitious restorations in British history. The hotel closed in December 2007 for a restoration program that encompasses the entire building from the iconic entrance and the American Bar to Savoy Grill and the 268 guestrooms and suites.

“We are very excited to reopen The Savoy,” comments Kiaran MacDonald, General Manager. “It is fair to say that this project has not been without its challenges, but we are looking forward to unveiling the results of nearly three years of hard work and dedication. We are very aware of the place that The Savoy holds in many people’s affections and we firmly believe that the hotel will exceed people’s expectations and reclaim its position as one of the world’s great hotels.”

Established in 1889, The Savoy was the brainchild of the Gilbert and Sullivan impresario Richard D’Oyly Carte. Originally managed by Swiss hotelier César Ritz and Maitre Chef Auguste Escoffier, the hotel quickly became known for its glittering parties and glitterati guests. Escoffier created dishes for Sarah Bernhardt, Lily Langtry, Dame Nellie Melba and the Prince of Wales, later Edward VII, while Ritz instituted the impeccable service, attention to detail and creativity that came to be the hallmark of the hotel. For more than a century, Savoy Court was the stopping point for the Rolls-Royces of royalty, prime ministers and Hollywood stars.

The hotel’s two main design aesthetics, Edwardian and Art Deco, have been carefully brought back to life under the direction of world-renowned designer Pierre Yves Rochon. More than 1000 craftsmen and women, artists and artisans have worked tirelessly to create interiors that are in keeping with the hotel’s original and much-loved spirit.

Thirty-eight new River Suites and guestrooms have been added, offering the same stunning views over the River Thames that inspired Whistler and Monet. Nine Personality Suites will pay tribute to a few of the artists and well known figures who made this legendary hotel their London home away from home including Maria Callas, Charlie Chaplin, Marlene Dietrich and Frank Sinatra. The suites contain artwork, literature, photographs and artifacts that evoke the time and spirit of the stars including the 12 pink roses in the Marlene Dietrich Suite that the actress always requested upon arrival.

The Savoy’s reopening will include the addition of a stately 325-square meter Royal Suite featuring two bedrooms, a study, sitting room, dining room, master bathroom, dressing room (with a specially ventilated shoe closet) and a master bedroom with a bespoke Savoir bed. The suite has been specially designed so that all the rooms enjoy one of the finest views of London. 

The bars and restaurants of The Savoy have always played a major role in establishing the reputation of the hotel and a new life has been breathed into them. The legendary River Restaurant sees a contemporary interpretation of Art Deco décor, while guests will welcome the reopening of the American Bar, refreshed but intact in spirit. In addition, Savoy Grill will return under the operation of Gordon Ramsay Holdings with Chef Patron, Stuart Gillies and Head Chef, Andy Cook. 

New to the hotel will be The Beaufort Bar, a glamorous Art Deco bar built on the hotel’s original cabaret stage that will offer champagne, cocktails and cabaret and Savoy Tea, a bijou teashop selling Savoy tea, accessories and fresh patisserie. Within the Thames Foyer, the re-introduction of a stunning gazebo beneath an ornate glass dome will provide the perfect ambience for afternoon tea.

In its inception, The Savoy was famous for its cutting edge innovations, such as “ascending rooms”, known today as elevators, and en suite baths. Continuing in its avant-garde tradition, The Savoy will introduce world’s first Green Butler. In addition to providing all the traditional ‘butler’ services such as unpacking and packing (using recycled tissue paper), serving morning coffee and arranging receptions, The Savoy’s Green Butler will also have an in-depth knowledge of ‘all things green’ around London.

The restoration has introduced environmental technologies and efficiencies wherever possible. For example, a combined heat and power (CHP) plant will reduce the hotel’s reliance on the national grid by approximately 50 per cent and an innovative system will reclaim the heat from all kitchen appliances to preheat domestic hot water. Cooking oil from the hotel restaurants will be recycled and turned into biodiesel, while waste management systems will recycle up to 90 per cent of waste from the hotel. The hotel also partners with the Thames 21 charitable organization to help maintain the stretch of River Thames in front of The Savoy.

Reservations can be made in North America by calling 1-800-441-1414, in the United Kingdom on 00 800 0441 1414, or online at www.fairmont.com. Note to editors: high resolution images available at www.leonardo.com/fairmont. Login: fairmont; password: media. 

ABOUT FAIRMONT HOTELS & RESORTS

With over 60 distinctive hotels, including the iconic Fairmont San Francisco and Fairmont Peace Hotel, Shanghai, and more in development, Fairmont Hotels & Resorts is a global hospitality brand known for its warm and engaging service and culturally rich experiences. Located in coveted worldwide destinations, its unrivalled collection of classic hotels imbue a sense of heritage, sophistication, and social importance, and are often considered destinations in and of themselves. Fairmont is also committed to responsible tourism and is an industry leader in sustainable hotel management with its award-winning Green Partnership program. Fairmont is owned by FRHI Holdings Limited, a leading global hotel company with 95 hotels under the Fairmont, Raffles, and Swissôtel brands. The company also manages Fairmont and Raffles branded residences, estates and luxury private residence club properties. For more information or reservations, please call 1-800-441-1414 or visit www.fairmont.com.